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Pendelton Woolen Mills Flagship - Portland, OR
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Strategy
Concept
Design Development
In-store Communication
Fixture Design
Branding
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With an emphasis on quality and history, Vizwerks crafted an environment that showcases the men's, women's and blankets product lines with opportunities for cross merchandising of home furnishings and accessories. Key features within the store, such as the woven stainless steel entry and cashwrap signage and the entry wall, bring Pendleton's weaving traditions back to the store in an authentic and supporting way. A simple fixture mix allows multiple merchandising options and variety for showcasing the product craftsmanship, as well as providing a kit of parts for easy planning and installation at a variety of store sizes and levels.
Additional Links
www.pendleton-usa.com
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